Today, in our Spotlight On Impact series, we highlight Apadrinha Uma Oliveira, a non-profit organization dedicated to revitalizing abandoned olive groves in Abrantes, Portugal. This organization employs a unique approach that not only helps preserve the environment but also promotes social inclusion and encourages green economic growth.
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Founded in 2023, Apadrinha Uma Oliveira is dedicated to restoring 2,000 hectares of abandoned olive groves in Abrantes, a region historically known for its olive oil production. The organization’s vision is rooted in sustainable development, promoting a greener economy, and creating job opportunities for marginalized communities.
Why in Abrantes, Portugal?
Apadrinha Uma Oliveira is inspired by the success of the Spanish organization Apadrinaunolivo.org, which has been revitalizing olive groves for over a decade. This initiative has a strong focus on environmental restoration and community empowerment, and it is already making significant progress in Portugal.
Abrantes is a key area in the olive oil industry, and through the revitalization of abandoned olive groves, Apadrinha Uma Oliveira aims to honor the region’s agricultural heritage while promoting social inclusion. Their efforts contribute to job creation, combat social exclusion, and foster a sustainable economy centered on the revival of olive groves.
Their Ongoing Volunteer Needs
Apadrinha Uma Oliveira offers various volunteer opportunities, and they are currently seeking skilled individuals to support several key areas, including:
- Identifying Opportunities in the Carbon Voluntary Market: The voluntary carbon market focuses on projects that reduce greenhouse gas emissions and carbon sequestration. Apadrinha Uma Oliveira is exploring how it can provide carbon credits through its olive grove restoration project, promoting sustainability and helping businesses offset emissions they cannot eliminate.
- Press Advisory in Portugal: Support in publicizing the project with major media outlets, including general, economic, and impact entrepreneurship publications. After a strong public reception in June and July 2023, including coverage by outlets such as Público and Greensavers, Apadrinha Uma Oliveira needs ongoing media presence to attract more sponsors — individuals and companies.
- SEO Strategy Improvement: Assistance in optimizing the organization’s website for search engines (SEO technical and content). Volunteers can suggest an actionable plan to improve organic traffic, increase the visibility of the project, and attract more sponsors to support the cause.
How Apadrinha Uma Oliveira is Making an Impact
- Environmental Restoration: In 2023, Apadrinha Uma Oliveira restored over 3,000 olive trees and created 5 new jobs in the region, contributing both to economic recovery and environmental preservation.
- Social Impact: The project has already provided employment opportunities for individuals at risk of social exclusion, offering them valuable work experience and a chance for community reintegration.
- Promoting Green Economy: The initiative is a model for a circular, green economy, where both nature and local communities are beneficiaries of the olive grove restoration process.
How You Can Get Involved
If you’re looking for ways to contribute, Apadrinha Uma Oliveira welcomes support through:
- Volunteering your time and expertise to help with key tasks such as carbon market research, press outreach, SEO improvements, and more.
- Becoming a sponsor: By sponsoring an olive tree, you are supporting not only the restoration of the environment but also the local community. As a sponsor, you directly contribute to a greener, more inclusive economy.
At Coompass, we are proud to highlight Apadrinha Uma Oliveira and the significant work they are doing. We believe in their vision for a sustainable and inclusive future and invite you to join us in supporting their efforts.
Stay tuned for more stories from our “Spotlight On Impact” series, and let’s continue to make a real difference together.
About Apadrinha Uma Oliveira
Apadrinha uma Oliveira is a non-profit association that has been working since 2023 to restore centuries-old olive trees in Abrantes. In this region alone, there are 2,000 hectares of abandoned olive groves. In Portugal, we have created five jobs and successfully restored more than 3,000 olive trees.
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About Coompass
Coompass is a blockchain-powered platform specifically designed to engage companies in Environmental, Social, and Governance (ESG) initiatives through active employee participation.
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